Content Marketing Manager Resume Example
A content marketing manager resume example with 5+ years of experience in content strategy and creation.
Michael Chen
Professional Summary
Strategic Content Marketing Manager with 5+ years of experience developing and executing comprehensive content strategies. Proven track record of driving organic traffic growth, improving conversion rates, and establishing thought leadership through compelling content. Expert in SEO, editorial planning, and content analytics with a focus on delivering measurable business results.
Experience
Content Marketing ManagerAug 2021 - Present
Tech Solutions Inc.
- •Lead content strategy and editorial calendar for B2B SaaS company, resulting in 200% increase in organic traffic
- •Manage team of 4 content writers and coordinate with design, SEO, and social media teams
- •Developed comprehensive content marketing playbook increasing content production efficiency by 40%
- •Created and optimized content funnel achieving 25% conversion rate for lead generation
- •Established thought leadership program resulting in 15 speaking engagements and industry partnerships
Senior Content StrategistMay 2019 - Jul 2021
Digital Marketing Agency
- •Developed content strategies for 12+ enterprise clients across various industries
- •Increased clients' organic search visibility by average of 150% through SEO-optimized content
- •Created and managed editorial calendars producing 30+ pieces of content monthly
- •Conducted content audits and competitive analysis to identify content gaps and opportunities
- •Implemented content optimization program improving existing content performance by 85%
Content Marketing SpecialistJun 2018 - Apr 2019
E-commerce Platform
- •Wrote and edited blog posts, whitepapers, case studies, and email newsletters
- •Increased blog subscription rate by 75% through improved content quality and promotion
- •Collaborated with product team to create user documentation and product content
- •Managed content distribution across multiple channels including social media
- •Analyzed content performance metrics and prepared monthly reports
Education
Bachelor of Arts in EnglishSep 2014 - May 2018
University of California, Berkeley
Skills
Content Strategy, SEO Writing, Editorial Planning, Content Analytics, Keyword Research, WordPress, HubSpot CMS, Google Analytics, Semrush, Ahrefs, Project Management, Adobe Creative Suite, HTML/CSS, Email Marketing, Social Media Marketing, Lead Generation, Storytelling, Copy EditingMore Resume Examples in Marketing
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