Marketing Manager Resume Example
A marketing manager with 6+ years of experience in digital marketing and brand management.
Rachel Thompson
Professional Summary
Results-driven Marketing Manager with 6+ years of experience developing and executing comprehensive marketing strategies. Proven track record of increasing brand visibility, driving customer engagement, and generating leads through multi-channel campaigns. Expert in digital marketing, brand development, and marketing analytics with a data-driven approach to campaign optimization.
Experience
Marketing ManagerJan 2021 - Present
Global Tech Solutions
- •Lead marketing team of 5 members, managing $1M+ annual budget across digital and traditional channels
- •Increased organic website traffic by 150% through SEO optimization and content strategy
- •Developed and executed social media strategy resulting in 200% follower growth and 85% engagement increase
- •Launched successful email marketing campaigns achieving 35% open rate and 15% conversion rate
- •Implemented marketing automation tools reducing campaign deployment time by 60%
Digital Marketing SpecialistMar 2019 - Dec 2020
Innovation Marketing Agency
- •Managed digital marketing campaigns for 10+ enterprise clients with combined budget of $500K
- •Created and optimized PPC campaigns achieving 300% ROI across Google and Meta platforms
- •Developed content marketing strategies increasing client organic traffic by average 85%
- •Conducted A/B testing improving landing page conversion rates by 45%
- •Implemented marketing analytics dashboards for real-time campaign monitoring
Marketing CoordinatorJun 2017 - Feb 2019
Brand Solutions Inc
- •Assisted in planning and executing integrated marketing campaigns
- •Managed company social media accounts growing following by 100%
- •Created monthly marketing reports and presentations for stakeholders
- •Coordinated with external vendors for marketing material production
- •Organized and managed corporate events and trade show appearances
Education
Master of Business Administration (MBA)Sep 2015 - May 2017
New York University
Bachelor of Science in MarketingSep 2011 - May 2015
Boston University
Skills
Digital Marketing, SEO/SEM, Social Media Marketing, Content Marketing, Email Marketing, Marketing Automation, Google Analytics, Google Ads, Meta Ads, Marketing Strategy, Brand Management, Campaign Management, A/B Testing, CRM, HubSpot, Mailchimp, Adobe Creative Suite, Project Management, Data Analysis, Marketing Analytics, Lead GenerationMore Resume Examples in Marketing
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